Tune Hotels to open in Kulim this September

Seri Malaysia Hotel in Kulim...read this...If you do not look after your customers well, someone else will. So, buck up or buck out!

Aug 23, 2011

Tenth Tune Hotel in Malaysia: Tune Hotel Kulim

Tune Hotels, the pioneering value hotel chain under Tune Group, is adding another property to its portfolio with the opening of its latest hotel in Kulim, Kedah next month. It is going to be the 10th Tune Hotel to open in Malaysia, bringing its worldwide network to 13 hotels including two in Bali, Indonesia and one in London, England.

Located at the Kulim Landmark Central, Tune Hotel Kulim is strategically located between Kulim old town and its new town centre. It is also about 3 km from the Kulim Hi-Tech Park, the first high technology industrial park in Malaysia.

The new Tune Hotel that has 50 rooms comprising 32 doubles, 17 twins and a wheelchair-friendly room is scheduled for opening on 23 September 2011.

To kick-off its pre-opening sale, Tune Hotels is having a special promotion where rooms at the Kulim hotel are going for as low as RM10 per night. Booking starts today until 26 August for stay period from 23 September 2011 up to 31 August 2012.

Tune Hotels Group CEO Mark Lankester says: “We are spreading the Tune Hotels brand and quality to all over Malaysia and the opening of Tune Hotel Kulim scheduled for next month is a testament to our commitment. We look forward to serving the needs of particularly business travelers to the third largest town in Kedah that is home to one of Asia’s top business parks, the Kulim Hi-Tech Park. With its vicinity to Penang, Tune Hotel Kulim also acts as a satellite to our hugely popular Tune Hotel Downtown Penang. Our guests will find Tune Hotel Kulim a great option as the town is very close by to the North-South and East-West Highways.”

CUSTOMERS ARE NOT SALES RESISTANT; THEY ARE ACTUALLY SALES PEOPLE RESISTANT.

In our programme "How To Be A Winner, Not A Whiner" in Melaka, Ipoh and Petaling Jaya, many participants complained of the fact that their product is slightly more expensive than their competitors. And they found it difficult to be competitive.

I advocated two things to facilitate the process of selling - the establishment of a solid and mutually respectful relationship, and to add value to their service.

With all due respect to the sales professionals who attended the programme, I am of the view that CUSTOMERS ARE NOT SALES RESISTANT; THEY ARE ACTUALLY SALES PEOPLE RESISTANT. 

This view is supported recently by a sales expert, Mr. Geoffrey James, who discovered the order of how most customers make a buying decision, when they are contacted by the sales professional:

• #1: Do I want to do business with this particular sales professional?
• #2: Do I want to do business with the firm this sales professional represents?
• #3: Do I want and need the product this sales professional is offering?
• #4: Does the value and price of this product meet my expectations?
• #5: Is this the right time to make a decision to buy this product?

Sales happen quickly when these decisions are made in the correct order and sales are delayed when a sales rep allows the decisions to be made in the wrong order. So your job is to address those decision-making points — in that order. 


Then, you'll have nothing to whine about!